Skip to Main Content
Keywords: Value co-creation
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
The Bottom Line (2021) 34 (2): 101–123.
Published: 15 June 2021
...Sheshadri Chatterjee; Bang Nguyen Purpose The purpose of this study is to examine the value co-creation at bottom of the pyramid (BOP) using social media and to investigate how it is impacted by age, gender and peer influence. Design/methodology/approach A BOP approach provides sustainable...
Journal Articles
The Bottom Line (2019) 32 (1): 16–46.
Published: 31 October 2018
... value and how this differs with different article subjects (lifestyle and political and types of participants, both active and passive). 14 09 2018 14 09 2018 © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Value co-creation Online...

or Create an Account

Close Modal
Close Modal