Review of Marketing Research
Review of Marketing Research
Edited by
Emerald Group Publishing Limited
Volume
2
ISBN electronic:
978-0-85724-724-7
ISBN print:
978-0-76561-305-9
Series ISSN:
1548-6435
Publication date:
2005
Book Chapter
Categorization
Gina L. Miller
Naresh K. Malhotra
Tracey M. King
© Emerald Group Publishing Limited
2006
-
Published:2005
Citation
Gina L. Miller, Naresh K. Malhotra, Tracey M. King, 2005. "Categorization", Review of Marketing Research, Naresh K. Malhotra
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© Emerald Group Publishing Limited
2006
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