Chapter 3: Crises in International Business: A New Perspective

This chapter analyzes the dynamics of crises. A crisis typically begins with the emergence of a critical situation, followed by poor leadership and mismanagement that precipitates the crisis itself. The causes of crises may be classified as natural, political, economic, financial, industry-specific and firm-specific. This chapter examines the causes and consequences of poor leadership and management in crises of different kinds. Firm-specific crisis is a surprisingly neglected topic. The failure of a firm may reflect external factors, for example, the decline of an industry, or internal factors, for example, management failures, or a combination of the two. The chapter explains firm-specific crisis in terms of firm-specific disadvantages, which are the opposite of the firm-specific advantages identified in internalization theory.