The purpose with the paper is to bring forward the opportunities we face by realizing that future economics lie in knowledge and intangibles. We want to communicate this as a giant business potential, as capital in waiting by introducing some tools and cases. Two concrete leadership tools are presented and discussed (IC Rating and Balanced Scorecard‐like approaches) and cases from different places around the globe are introduced. These methods and conclusions will support any organization wishing to take part in the intellectual capital evolution. The countries, societies, businesses and individuals grasping the opportunity of exploit their intellectual capital in waiting will be the winners of tomorrow. Their skills will be shown in new cultivated leadership, new company navigation tools for strategic mapping and measurement, transparent reporting of intangibles as well as new approaches to risk assessment. The longitude perspective of Leif Edvinsson is for the first time combined with the extensive research made within the EU project, PRISM, as well as with two of the most popular practical applications of intangible measurements, IC Rating and the BSC. In addition, the IC Rating and BSC are intertwined, introducing a completely new approach for organizational development, Sei‐Cho.
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1 December 2005
This article was originally published in
Handbook of Business Strategy
