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Purpose

This study deals with the results of an investigation to recognize and prioritize key and critical success factors to achieve predetermined goals in strategic plans of SAIPA Press Co., producer of Automobile parts.

Design/methodology/approach

In this study, Sirus and Moghaddam model, 2007, is used to identify critical success factors. also, a descriptive statistical method is used to analyze population data, and Friedman method to answer the questions

Findings

Recognition the 24 key success factors, priority of them, being as the critical success factors or core competencies are the results of this research.

Practical implications

Key success factors determine those performance fields that manager should notice permanently. These factors have most importance in executing this strategy

Originality/value

Key factors concepts for success is not a new revolution in occupation. These concepts were suggested by Ronald Daniel in 1960s. But nowadays, these concepts and approaches become more powerful. The most successful organizations in new millennium are those that from one hand have brilliant strategic views and from the other hand have guidelines and tactics to achieve success Key success goals and factors are both necessary to conduct organization to its mission. Key success factors make goals powerful directly and make mission powerful indirectly.

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