... yield. In terms of agricultural productivity the Roundup brand is used with concentration on herbicides and working as environmentally responsible control programs. Marketing strategy Sustainable development Emerging markets Cross‐cultural management Export markets The globalization...

.... Originality/value This article elucidates the differences in business culture between Japan and China and shows to the global business community that a differentiated view of international business management in Japan and China is necessary. Japan China Culture Organizational culture Cross‐cultural...