Skip to Main Content
Keywords: Customer services quality
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Business Strategy Series (2012) 13 (1): 31–40.
Published: 06 January 2012
... Low cost carrier Service quality Supplier relations Indonesia Airlines Service industries Customer services quality The marketing concept was initially introduced by McKitterick (1957) and Keith (1960) . It is defined as a distinction of organizational culture or business philosophy...
Journal Articles
Business Strategy Series (2012) 13 (1): 41–46.
Published: 06 January 2012
... in consultancy and community projects under UNIMAS. © Emerald Group Publishing Limited 2012 Repositioning strategy Service quality Tourists’ perception Satisfaction Malaysia Tourism Customer services quality Marketing strategy Product positioning One of the major challenges faced...

or Create an Account

Close Modal
Close Modal