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Keywords: Listening
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Journal Articles
Journal:
Business Strategy Series
Handbook of Business Strategy (2004) 5 (1): 247–251.
Published: 01 December 2004
... opportunities. It affords the big picture that allows companies to seize new opportunities. © Emerald Group Publishing Limited 2004 Strategic marketing Listening Competitive advantage Taxonomy What separates companies that survive from ones in overdrive? One answer is a corporate taxonomy...
