... Limited 2013 Customer focus New product performances Malaysia Manufacturing industries Product development Customer orientation It has been reported in the literature that the rate of new product process failure accounted an average of 40 per cent in most industries (Crawford...

... provide an impetus for further research in related areas. © Emerald Group Publishing Limited 2010 Management strategy Innovation Entrepreneurialism Computer software Product development Malaysia The benefits of being able to offer innovative products have become more prominent...

...Tomoatsu Shibata; Mitsuru Kodama Purpose The article seeks to provide new practical viewpoints regarding the knowledge management and organizational development of new product development through in‐depth case studies. Design/methodology/approach Due to the exploratory nature of this research...

... of science and technology. Findings Breakthroughs are expected that will transform business over the next 20 years. Practical implications Managers should develop a similar system to guide their strategic planning and product development. Originality/value An improved Delphi method has been used...

...Darrell Mockus Purpose To help people who are responsible for product management to avoid risks that often derail a product. Increase the success of a product by making better decisions. Design/methodology/approach Critical decisions of product development are outlined and solutions are given...

... a constant stream of truly “new” and “new and improved” products into the market. These Product Leaders will need to carve out mass markets in order to generate enough sales volume to pay for the heavy investment in product development to drive this winning strategy. Technology also plays a pivotal role...

... to eliminate delays in early stages of product development. Why is this so important? The very simple reason is that the IA determines the kinds of enterprise applications that the company must have in place as part of its infrastructure in order to succeed. So, the development of the IA is the first step...

...John Covington The dream scenario for thousands of businesses would be to gain the ability to get their products to market faster, and to know with some certainty that their product‐development projects would be completed on schedule. Speed and predictability are particularly elusive in new‐product...