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Keywords: Sustainability
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Journal Articles
Journal:
Business Strategy Series
Business Strategy Series (2011) 12 (5): 226–234.
Published: 06 September 2011
...Wesley Ricardo de Souza Freitas; Charbel José Chiappetta Jabbour; Fernando César Almada Santos Purpose This article aims to put sustainability as a new step in the evolutionary pathway of human resource management (HRM). Design/methodology/approach This article provides a literature review...
Journal Articles
Journal:
Business Strategy Series
Business Strategy Series (2011) 12 (4): 177–185.
Published: 05 July 2011
...Kamaljit Sodhi Purpose The increasing emphasis on sustainable practices requires innovative strategies and responses from the marketer. The fundamental purpose of marketing is re‐viewed in the light of growing demands for quality of life and the sustainability of resource use, and responsibility...
