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Case Studies

Univ Manufacturers: key account management for B2B

Sadhna Dash, Leena B. Dam, Deepa Pillai, Jitender Kumar
Case Provider: Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–27.
https://doi.org/10.1108/EEMCS-10-2021-0326
Published: 30 March 2022
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Case Studies

Metamorphosis from virtual community to ‘For Benefit’ enterprise: chronicle of PULA and PULA Exclusives Pvt. Ltd.

Leena B. Dam, Deepa Pillai
Case Provider: The CASE Journal
The CASE Journal (2022) 18 (2): 292–318.
https://doi.org/10.1108/TCJ-07-2020-0091
Published: 27 December 2021
View article titled, Metamorphosis from virtual community to ‘For Benefit’ enterprise: chronicle of PULA and PULA Exclusives Pvt. Ltd.
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Case Studies

From baby boomer to millennials: the changing flavor of entrepreneurial traits

Deepa Pillai, Leena B. Dam
Case Provider: Emerald Emerging Markets Case Studies
Emerald Emerging Markets Case Studies 1–19.
https://doi.org/10.1108/EEMCS-07-2017-0186
Published: 29 January 2019
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