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Keywords: Guest experience
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Journal Articles
Consumer Behavior in Tourism and Hospitality (2022) 17 (1): 89–106.
Published: 26 April 2022
...Roya Rahimi; Mike Thelwall; Fevzi Okumus; Anil Bilgihan Purpose Toward achieving a better guest experience, the current study aims to use the word frequency comparison technique to evaluate the types of attributes and services that are used most frequently in guests’ five- and one-star reviews...
