Keywords: Hospitality industry
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Journal Articles
Consumer Behavior in Tourism and Hospitality (2025) 20 (1): 131–147.
Published: 10 January 2025
... users to engage increasingly in value co-creation (VCC), where customers actively contribute to service creation. This fosters a positive relationship between consumers and AI (Chandra and Rahman, 2024). This evolving dynamic is relevant in the hospitality industry, where trust increases through...
Journal Articles
Consumer Behavior in Tourism and Hospitality (2023) 18 (3): 293–305.
Published: 05 June 2023
... in the hospitality industry. The intelligent machines respond to customers' demands and satisfy their needs and expectations for the response-ability of AI chatbots, which all make customers trust AI chatbots (Buhalis and Cheng, 2020). AI chatbot can respond to useful information and enhance users’ behavior (Brave...
Journal Articles
Consumer Behavior in Tourism and Hospitality (2022) 17 (4): 468–490.
Published: 16 September 2022
...Bin Li; Tingting Zhang; Yuting Chen; Nan Hua Purpose This study aims to explore the underlying mechanisms that support the resilience of the Chinese hospitality industry during and after the COVID-19 epidemic. Design/methodology/approach Content analysis was applied to 133 manually collected...

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