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Keywords: Self-congruity
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Journal Articles
Consumer Behavior in Tourism and Hospitality (2026) 21 (2): 230–243.
Published: 22 September 2025
...Elin Bolann; Nigel Halpern; Alexander F. Hem Purpose This study aims to examine the effect of self-congruity with adventure activity images on tourists’ behavioural intentions towards adventure tourism destinations. Design/methodology/approach A survey of 398 tourists was conducted, exposing...
Journal Articles
Consumer Behavior in Tourism and Hospitality (2025) 20 (4): 612–634.
Published: 17 September 2025
... ( EA ), destination nostalgia ( DN ) and cultural attachment ( CA ), alongside the moderating role of destination self-congruity ( DSC ). Design/methodology/approach A quantitative, cross-sectional survey of 500 international tourists visiting Aruba was conducted. Data were analyzed using partial...
