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Keywords: Structural equation modelling
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Journal Articles
Consumer Behavior in Tourism and Hospitality (2025) 20 (2): 294–309.
Published: 29 April 2025
... collected from green hotel patrons using in-person, paper-based surveys. The proposed model was evaluated and tested using structural equation modelling in SPSS AMOS 28. Findings The results reveal that spirituality and moral norms have a significant, positive effect on attitude. They also indicate...
