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Keywords: Sustainable travel behavior (STB)
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Journal Articles
Consumer Behavior in Tourism and Hospitality (2024) 19 (3): 339–351.
Published: 18 June 2024
...Guy Assaker Purpose This study aims to examine a comprehensive model for the concurrent effects of tourists’ sustainability concerns, social norms, frugality and awareness of the UN’s sustainable development goals (SDGs) on sustainable travel behavior (STB), with sustainability in this case...
