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Keywords: Tourist motivation
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Journal Articles
Consumer Behavior in Tourism and Hospitality 1–5.
Published: 23 March 2026
...Pam Lee; Namho Chung Purpose This paper aims to address the transformation of tourist motivation in the era of immersive smart technologies, arguing that traditional novelty-seeking frameworks are no longer sufficient. It highlights the need for a new interpretive lens in understanding why people...
Journal Articles
Consumer Behavior in Tourism and Hospitality (2024) 19 (2): 310–322.
Published: 09 April 2024
...://creativecommons.org/licences/by/4.0/legalcode RQ1. What are the main tourists’ motivations to visit Andalusia? RQ2. What are the benefits obtained from Andalusia’s tourism promotion budgets? RQ3. Can tourism promotion help to improve Andalusia’s tourism demand...
