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Keywords: UTAUT model
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Journal Articles
Consumer Behavior in Tourism and Hospitality 1–17.
Published: 26 December 2025
... only Discount websites Consumer behaviour UTAUT model Perceived value Perceived risk Behavioural intentions University of Rijeka ZIP-UNIRI-116–1-22 This paper is the result of the scientific project ZIP-UNIRI-116–1-22 which is supported by the University of Rijeka...
