Issues

Special Issue: Digitalization of Corporate Communications: A multi-stakeholder approach. Guest Editors: Luis M. Romero-Rodríguez, Bárbara Castillo-Abdul

Editorial 28.2: Digital transformation and humans

Martina Topić
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Guest editorial: Digitalization of Corporate Communications: a multi-stakeholder approach

Luis M. Romero-Rodríguez; Bárbara Castillo-Abdul
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Scientific production on corporate communication: a systematic study in Scopus with COVID-19 as a determining factor

Tatiana Hidalgo-Marí; Jesús Segarra-Saavedra; Javier Herrero-Gutiérrez
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Forced telecommuting during the COVID-19 lockdown: the impact on corporate culture in Spain and Kazakhstan

Paloma Díaz-Soloaga; Aurora Díaz-Soloaga
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Internal communication and employer branding within a humanistic model – a case study of IKEA (Spain, 2019–2021)

Lucía Pérez-Pérez; Inmaculada Berlanga; Juan Salvador Victoria
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Mapping intrapreneurship through the dimensions of happiness at work and internal communication

Rafael Ravina-Ripoll; Esthela Galvan-Vela; Deisy Milena Sorzano-Rodríguez; Missael Ruíz-Corrales
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The role of CSR in high Potential recruiting: literature review on the communicative expectations of high potentials

Gerrit Adrian Boehncke
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Digitalization in corporate communications: understanding the emergence and consequences of CommTech and digital infrastructure

Jana Brockhaus; Alexander Buhmann; Ansgar Zerfass
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Content posted by Spanish automotive sector brands on YouTube: branded content, insights and environmental commitment

Araceli Castelló-Martínez
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The role of perceived usefulness and annoyance on programmatic advertising: the moderating effect of Internet user privacy and cookies

Estela Núnez-Barriopedro; Pedro Cuesta-Valiño; Sara Mansori-Amar
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Challenges of digital advertising from the study of the influencers' phenomenon in social networks

Elena Borau-Boira; Ana Pérez-Escoda; Cristina Ruiz-Poveda Vera
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Corporate social responsibility and public diplomacy as formulas to reduce hate speech on social media in the fake news era

Israel Doncel-Martín; Daniel Catalan-Matamoros; Carlos Elías
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