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Keywords: Product differentiation
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Journal Articles
Cross Cultural Management: An International Journal (2000) 7 (4): 33–40.
Published: 01 December 2000
... the methodology used and gives data analysis and results in a descriptive way, with the use of explanatory tables. Closes by stating that time‐based differentiation may offer new ways for firms competing in highly differentiated markets. © MCB UP Limited 2000 Business strategy Product differentiation...
