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Keywords: Innovativeness of products
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Journal Articles
Journal:
Chinese Management Studies
Chinese Management Studies (2018) 12 (4): 847–870.
Published: 19 September 2018
...Ya-long Wei; Dan Long; Yao-kuang Li; Xu-sheng Cheng Purpose The purpose of this paper is to build a research model to examine the effects of business planning on the new venture emergence, as well as to examine the moderating effects of innovativeness of products. Design/methodology/approach...
