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Keywords: PCSP
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Journal Articles
Journal:
Chinese Management Studies
Chinese Management Studies (2026) 20 (1): 78–97.
Published: 06 May 2025
...Mingyan Han; Bao Cheng; Jingyou Zhao Purpose Despite the growing interest in understanding the antecedents of proactive customer service performance (PCSP), it remains unclear how PCSP can be fostered through friendship networks at work. Drawing on the conservation of resources theory, this study...
