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Keywords: Service innovation
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Journal Articles
Linking service innovation to firm performance: The roles of ambidextrous innovation and market orientation capability
Available to Purchase
Journal:
Chinese Management Studies
Chinese Management Studies (2017) 11 (4): 730–750.
Published: 06 November 2017
...Markus Chiahan Tsai; Chunhsien Wang Purpose How in essence a firm’s service innovation affects its performance is always an intriguing and important issue to business researchers and practitioners. However little is known about the moderating effects of a firm’s approach to innovation...
