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Keywords: Audio media
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Journal Articles
Journal:
Competitiveness Review
Competitiveness Review (2008) 18 (3): 257–274.
Published: 05 September 2008
... Market entry Audio media Timing of market entry is one of the most critical decisions firms have to make. One prescribed formula for company success is: be a pioneer and an innovator; beat the competition to the market with new and innovative products or technologies and you will gain a dominant...
