...Mamoun N. Akroush Purpose The purpose of this research is to examine an empirical model of marketing strategy and shareholder value through customer satisfaction and financial performance by using a value‐based marketing approach on organisations listed in Amman Stock Exchange Market operating...

...A.N.M. Waheeduzzaman; Maktoba Omar; Ian Bathgate; Sonny Nwankwo Purpose The purpose of this paper is to examine the factors that influence customer satisfaction among Chinese online shoppers. It applies the normative categories identified in the literature and tests them for effect in the emerging...

...Abdulla M. Alhemoud Purpose The purpose of this paper is to investigate bank customers' attitudes toward various bank services. Design/methodology/approach The design includes a survey, which looked into determinants of customer satisfaction in the retail‐banking sector in the Middle East...