Keywords: Diversification
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Journal Articles
Journal Articles
Competitiveness Review (2008) 18 (1-2): 29–56.
Published: 23 May 2008
..., history of the firm, and key elements of strategies. Findings The paper identifies that the key success factors of these firms appear to be associated with firm growth through business diversification, development of international market, strong emphasis on product innovation and quality enhancement...

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