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Keywords: Strategic partnerships
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Journal Articles
Corporate strategies of automotive firms: how to become global leaders
Available to Purchase
Journal:
Competitiveness Review
Competitiveness Review (2014) 24 (2): 119–123.
Published: 11 March 2014
.... On the other side Asian firms are becoming more and more expert of consumers' needs acquiring a global dimension through M&A in emerged countries. Newer Asian economies represent significant growth markets and, therefore, are important strategic partnership target geographies for automotive manufacturers...
