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Keywords: Language
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Journal Articles
Minimizing potential apathy and loss of meaning associated with overuse of popular management terms
Available to Purchase
Development and Learning in Organizations: An International Journal (2012) 26 (4): 5–6.
Published: 22 June 2012
... are discussed. References Kaafarani , B. and Stevenson , J. (2011), “ Breaking away: an innovation model for sustainable growth ”, Research Technology Management , Vol. 54 No. 3 , pp. 44 ‐ 51 . Lynch , J. (2008), The English Language: A User's Guide , Focus Publishing/R...
Journal Articles
Why corporations keep getting language training so wrong: “To learn perchance to speak …”
Available to Purchase
Development and Learning in Organizations: An International Journal (2003) 17 (4): 13–15.
Published: 01 August 2003
... To commit or not to commit that is the question, whether it is nobler to suffer the slings and arrows of outrageous training or by committing oneself, dare to succeed. Sincere apologies to the Bard, but it is about time that businesses began to understand the reality of what learning a language...
