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Conveys the author’s belief that the cataloging profession is uniquely suited to organize the wealth of information available on the World Wide Web. Focuses on the organization at which the author has worked for seven years (Central Technical Services, University Libraries, State University of New York at Buffalo), where she has capitalized on various OCLC‐inspired opportunities to explore Internet cataloging (i.e. InterCAT and CORC). A list of various procedures that this organization initiated to respond to and embrace Web resources is provided. Tries to impress upon the reader the importance of catalogers’ and bibliographers’ organizational skills when coupled with the progressive attitudes of library directors and staff. Key to ensuring the future success of bricks and mortar libraries and their employees is a committed response to patrons’ needs and the support of World Wide Web resources in the library catalog. Libraries must respond to the twenty‐first century paradigm shift in research methods.

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