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Journal Articles

Product competitiveness analysis from the perspective of customer perceived helpfulness: a novel method of information fusion research

Zheng Wang, Ying Ji, Tao Zhang, Yuanming Li, Lun Wang, Shaojian Qu

Data Technologies and Applications (2023) 57 (4): 437–464.

https://doi.org/10.1108/DTA-03-2022-0124

Published: 03 October 2022

View article titled, Product competitiveness analysis from the perspective of customer perceived helpfulness: a novel method of information fusion research

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Journal Articles

The influence of the diffusion of food safety information through social media on consumers’ purchase intentions: An empirical study in China

Li Cui, Haiyang Jiang, Hepu Deng, Tao Zhang

Data Technologies and Applications (2019) 53 (2): 230–248.

https://doi.org/10.1108/DTA-05-2018-0046

Published: 10 May 2019

View article titled, The influence of the diffusion of food safety information through social media on consumers’ purchase intentions: An empirical study in China

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