The international smart card market is discussed from the case study perspective of the smart card application Proton World. Outlines the foundation, alliance of shareholders and development of Proton World and summarises the initial success with five national roll‐out Proton‐based smart card schemes with technology that has the ability to deliver end‐to‐end security and full auditability. Several of the schemes use multi‐application cards and are able to operate in both the euros or the national currency. Identifies the requirement for fast transaction speeds as the critical factor in ensuring a high level of user satisfaction. Argues that thus far no single “killer” application has emerged and that slow deployment of payment terminals has limited e‐purse use preventing development as rapidly as anticipated. Recommendations for future development are outlined and the implementation of CEPS, as the common international standard for e‐purses is identified as the choice for Proton World.
Article navigation
1 August 1999
Review Article|
August 01 1999
Proton World and CEPS: the best of both worlds
Dominique Hautain
Dominique Hautain
Executive Vice‐president, Strategy and Marketing, Proton World SA, Brussels, Belgium.
Search for other works by this author on:
Publisher: Emerald Publishing
Online ISSN: 1758-7107
Print ISSN: 0955-534X
© MCB UP Limited
1999
European Business Review (1999) 99 (4): 271–273.
Citation
Hautain D (1999), "Proton World and CEPS: the best of both worlds". European Business Review, Vol. 99 No. 4 pp. 271–273, doi: https://doi.org/10.1108/09555349910281478
Download citation file:
Suggested Reading
E‐cash issues: electronic cash is not just about technology
European Business Review (August,1999)
The European digital money picture: Europay’s role and strategy in developing the market
European Business Review (August,1999)
European corporate customers’ choice of domestic cash management banks
International Journal of Bank Marketing (December,1997)
International Cash Management A study of the practices of Netherlands Based Companies
Management Research News (January,1985)
The misalignment cycle: is the management of your supply chain aligned?
International Journal of Physical Distribution & Logistics Management (May,2010)
Related Chapters
How do Initial Signals of Quality Influence the Diffusion of New Medical Products? The Case of New Cancer Drug Treatments
The Economics of Medical Technology
Flying Economy – The Economic Impact of New Propulsion Technology: A Cost-Benefit Analysis of the Geared Turbo Fan Engine on the London Heathrow and Frankfurt Route
Airline Economics in Europe
The Application of Artificial Intelligence in Financial Services to Improve Customer Experiences
From Digital Disruption to Dominance: Leveraging FinTech Applications for Sustainable Growth
Recommended for you
These recommendations are informed by your reading behaviors and indicated interests.
