Against the background of the hotly‐debated issue of Germany’s attractiveness as a manufacturing location, the article assesses whether, and to what extent, the extraordinary growth of German direct foreign investment (DFI) into Eastern and Central Europe (ECE) can be connected to a relocation of German industry caused by unfavourable location conditions on the cost side of the German economy. Reviews the German DFI position in general, analyses the particularities of the growth patterns of German DFI into ECE, critically evaluates the perceived location advantages of the region, examines the reasons underlying the DFI decisions of German companies and the subsequent types of investments in ECE, and finally assesses their economic impact on Germany. Concludes that, although the majority of German investors transferred production capacities to ECE, these were only in the minority of cases connected to unfavourable conditions on the cost side of the German location. There are strong grounds to suggest that the net effect of all German DFI into ECE on German exports, production, domestic investment and ultimately German jobs, has been positive.
Article navigation
1 December 1999
Review Article|
December 01 1999
German direct foreign investment in Eastern and Central Europe: relocation of German industry? Available to Purchase
Heinz‐Josef Tüselmann
Heinz‐Josef Tüselmann
Heinz‐Josef Tüselmann is Senior Lecturer, International Business Unit, Manchester Metropolitan University, Manchester, UK.
Search for other works by this author on:
Publisher: Emerald Publishing
Online ISSN: 1758-7107
Print ISSN: 0955-534X
© MCB UP Limited
1999
European Business Review (1999) 99 (6): 359–367.
Citation
Tüselmann H (1999), "German direct foreign investment in Eastern and Central Europe: relocation of German industry?". European Business Review, Vol. 99 No. 6 pp. 359–367, doi: https://doi.org/10.1108/09555349910300593
Download citation file:
Suggested Reading
German retailing expansion – a decade of change?
European Business Review (August,2000)
The Neglected Service Industries of Eastern Europe: Some Quantitative and Qualitative Aspects
International Journal of Service Industry Management (September,1992)
Work role and work adjustment in emerging markets: A study of German expatriates in CEE countries and Russia
Cross Cultural Management: An International Journal (May,2011)
Brands and Eastern Europe
Marketing Intelligence & Planning (July,1991)
Standort Deutschland – is Germany losing its appeal as an international manufacturing location?
European Business Review (October,1995)
Related Chapters
Tactical Interactions Between Youth Movements and Incumbent Governments in Postcommunist States
Nonviolent Conflict and Civil Resistance
Socio-cultural Differences in Understanding and Development of Corporate Social Responsibility in Germany and Croatia
The Critical State of Corporate Social Responsibility in Europe
Mergers and Acquisitions in Eastern Europe: Intercultural Issues in the Automotive Industry
Understanding National Culture and Ethics in Organizations: A Study of Eastern and Central Europe
Recommended for you
These recommendations are informed by your reading behaviors and indicated interests.
