Issues

Special Issue: Management theory and practice bridging the gap through multidisciplinary lenses. Guest Editors: Beverly Wagner, Paul Hewer, Douglas Brownlie, Goran Svensson

Awards for Excellence

Outstanding Paper Award

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Management theory and practice: bridging the gap through multidisciplinary lenses

Douglas Brownlie; Paul Hewer; Beverly Wagner; Göran Svensson
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Compromise is so … compromised: Goldilocks, go home

Morris B. Holbrook
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A case of mistaken identity: theory, practice and the marketing textbook

Barry Ardley
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Education for practice

Michael J. Baker
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Purchasing theory and practice: an agenda for change

John Ramsay
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Exploring metaphor as an alternative marketing language

Ian Fillis; Ruth Rentschler
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Theory and practice across disciplines: implications for the field of management

Ross Brennan
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Producing and socializing relevant management knowledge: re‐turn to pragmatism

Jacqueline Fendt; Renata Kaminska‐Labbé; Wladimir M. Sachs
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What is postgraduate marketing education for? Observations from the UK

Edgar Centeno; Michael J. Harker; Essam B. Ibrahim; Lee‐Wei Wang
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Note from the publisher

Note from the publisher

Vicky Williams
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