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Journal Articles

E-marketing orientation and social media implementation in B2B marketing

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Fatemeh Habibi, Caroline Anne Hamilton, Michael John Valos, Michael Callaghan
Journal: European Business Review
European Business Review (2015) 27 (6): 638–655.
https://doi.org/10.1108/EBR-03-2015-0026
Published: 12 October 2015
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