Keywords: East Asia
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Journal Articles
European Business Review (1995) 95 (2): 3–11.
Published: 01 April 1995
.... Evaluates patterns of European‐East Asian trade that enable a focus on the nature of the trade opportunities which present themselves for European businesses with the East Asia region, and offers insight, as well as practical advice, as to how to approach those opportunities. © MCB UP Limited 1995...

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