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Arpi Khatcherian

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Case Studies

BarkB2B: growing the business-to-business (B2B) marketing sector

Hoda El Kolaly, Arpi Khatcherian

Case Provider: Emerald Emerging Markets Case Studies

Emerald Emerging Markets Case Studies 1–27.

https://doi.org/10.1108/EEMCS-10-2023-0422

Published: 30 July 2024

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Case Studies

Schaduf: adding a splash of greenery to grim cities

Ahmed Tolba, Arpi Khatcherian

Case Provider: Emerald Emerging Markets Case Studies

Emerald Emerging Markets Case Studies 1–27.

https://doi.org/10.1108/EEMCS-04-2022-0102

Published: 06 September 2022

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