Keywords: Competitive strategy
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Case Studies
Emerald Emerging Markets Case Studies 1–15.
Published: 10 June 2026
... confidentiality. © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Competitive strategy Distribution channels Leadership Manufacturing Strategic management In December 2024, Amit Syngle, Managing Director and CEO of Asian Paints, India’s...
Case Studies
Emerald Emerging Markets Case Studies 1–15.
Published: 21 May 2026
... managerial decision-making. The authors may have disguised names; financial and other recognisable information to protect confidentiality. © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Sustainability Competitive strategy Corporate social...
Case Studies
Emerald Emerging Markets Case Studies 1–12.
Published: 13 March 2026
... to represent successful or unsuccessful managerial decision-making. The authors may have disguised names; financial and other recognizable information to protect confidentiality. © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Competitive strategy...
Case Studies
Emerald Emerging Markets Case Studies 1–15.
Published: 12 March 2026
... disguised names; financial and other recognizable information to protect confidentiality. © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Strategy Entrepreneurship Growth Corporate strategy Marketing strategy Family business Competitive...
Case Studies
Emerald Emerging Markets Case Studies 1–11.
Published: 27 February 2026
... Competitive strategy Financial investment Portfolio investment Decision sciences It was June 25, 2025, and Natarajan Chandrasekaran, Chairman of Tata Sons, sat in his office at Bombay House, Mumbai, reviewing a set of alarming quarterly board reports. The trigger came from a series of cascading...
Case Studies
Emerald Emerging Markets Case Studies 1–11.
Published: 26 February 2026
... Entrepreneurial skills Competitive strategy Business development Innovation Service quality Sitting in a restaurant, he absentmindedly grabbed a tissue paper and began sketching. First, a logo that symbolized the essence of language as a bridge between cultures, and then, a rough blueprint of his new...
Case Studies
Emerald Emerging Markets Case Studies 1–9.
Published: 10 December 2025
... allegorical than historical. It symbolically represents the cyclical nature of time, where periods of darkness inevitably followed by renewal through divine intervention. Strategy Buzz marketing Consumer behavior Competitive strategy International marketing Culture and heritage management Kalki...
Case Studies
Emerald Emerging Markets Case Studies 1–33.
Published: 26 November 2025
... Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Strategic management Value chain Competitive advantage Competitive strategy Diversification In Gujarat (India), we have committed to investing $11 billion towards our fab project in Dholera, which...
Case Studies
Emerald Emerging Markets Case Studies 1–19.
Published: 19 November 2025
... names; financial and other recognizable information to protect confidentiality. © 2025 Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Competitive strategy International business strategy Multinationals Labour market Standardization Marketing...
Case Studies
Emerald Emerging Markets Case Studies 1–16.
Published: 19 November 2025
... thinking of establishing a new business. Basically, it was his first and last chance. Marketing strategy Competitive strategy Real estate Entrepreneurial skills Risk management Strategic management Devesh Srivastava was a young Indian entrepreneur who founded Trigold Infra Developers...
Case Studies
Emerald Emerging Markets Case Studies 1–12.
Published: 18 November 2025
... for educational purposes and is not intended to represent successful or unsuccessful managerial decision-making. The authors may have disguised names; financial and other recognisable information to protect confidentiality. Strategy Creativity Competitive advantage Competitive strategy Brand management...
Case Studies
Emerald Emerging Markets Case Studies 1–17.
Published: 14 October 2025
.... © 2025 Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Strategy Competitive strategy Global marketing strategy International marketing Marketing When a global giant that transformed the entertainment and video rental industry globally failed...
Case Studies
Emerald Emerging Markets Case Studies 1–20.
Published: 29 May 2025
... designs with high-quality materials to deliver exceptional quality products that makes a perfect match for our clientele. Retailing Footwear industry Fashion retailing Strategy Customer preferences Buying behaviour Visual merchandising Buying patterns Competitive strategy Marketing strategy...
Case Studies
Emerald Emerging Markets Case Studies 1–22.
Published: 27 May 2025
.... Vineesh U.S. can be contacted at: vineesh.sathianathan@gmail.com © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Competitive strategy Corporate culture IT strategy Organizational behaviour Five weeks into the COVID lockdown, announced...
Case Studies
Emerald Emerging Markets Case Studies 1–37.
Published: 08 April 2025
...: Strategy. Strategic management Business development Competitive strategy Technology management Emerging markets Metaverse Strategic pivot Digital transformation Virtual reality business models Siddharth Wadehra can be contacted at: siddharth.wadehra20eph@iimranchi.ac.in © Emerald...
Case Studies
Emerald Emerging Markets Case Studies 1–19.
Published: 04 February 2025
... Asset management Competitive strategy Management theory In August 2024, Patanjali Keswani, the visionary founder of Lemon Tree Hotels Limited (LTHL) based in Delhi, India, found himself at a significant crossroads. The company, known for its mid-market accommodations, planned a shift from...
Case Studies
Case Studies
Emerald Emerging Markets Case Studies 1–33.
Published: 28 November 2024
... Cost leadership strategy Strategic management Frugal innovation Dynamic capabilities Resource pathways model Industry analysis Competitive strategy Innovation “We need to bring in newer approaches; have to work with various capacity builders like tech companies.” –Sreedhara Somanath...
Case Studies
Emerald Emerging Markets Case Studies 1–30.
Published: 20 November 2024
... rights only Green hydrogen National green hydrogen mission Energy transition ESG Sustainability National competitiveness Strategy Porter diamond model Country competitiveness Climate change Competitive advantage Competitive strategy Energy management Sustainable development Regulatory...
Case Studies
Emerald Emerging Markets Case Studies 1–21.
Published: 14 November 2024
..., corporate investments and government support. The industry experienced remarkable growth in recent years, making India a vibrant hub for sports and creating new opportunities for athletes, businesses and fans alike. Strategic intent Competitive strategy Strategy Regional marketing...

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