...-use rights only Climate change Social enterprise Small businesses Strategic management Strategy Sustainability It was a sunny afternoon in March 2025. Radhika Srihari Rao, head of the Corporate Brand and Corporate Social Responsibility (CSR) division of Tesco India [1] , glanced...

... Empowerment Entrepreneurial skills Small businesses Entrepreneurship Manik Patwardhan, the founder and president of Swakruta Charitable Trust, had smoothly completed her morning household chores before slipping into her long-time dual role as homemaker and social entrepreneur. This was a delicate...

..., Entrepreneurship, Marketing Strategy, Technology Commercialization and Small Business Management. It emphasizes key concepts such as environmental assessment, market segmentation, targeting and positioning ( STP ) and strategic growth decisions. Supplementary materials Teaching notes are available...

... with revenue management in small businesses; Applying: develop and implement strategies to balance profitability and customer satisfaction; and Analysing: evaluate real-world operational and financial data to craft actionable plans for small business growth. Case overview/synopsis...

... is designed to teach the small business management, entrepreneurship and strategy. The target participants are MBA students specializing in strategy, as well as middle- and senior-level managers from the industry in an executive program in management science. Supplementary material Teaching notes...

... of a small business; evaluate strategic decision-making approaches that entrepreneurs can adopt to sustain and grow a business in the face of financial and operational difficulties; understand the significance of partnerships, leadership roles and team dynamics in ensuring long-term business success...

... the VRINE framework and SWOT analysis. Understand the trade-off between the push for core competence versus the end of competitive advantage faced by a small business in an emerging market. Evaluate the strategic options to recommend a viable option for VEW’s growth that addresses the inter...

... Limited Licensed re-use rights only Entrepreneurship Innovation Digital disruption Business continuity Small businesses Technology management December 2024. Biprajyoti, the owner of Gayatri Publishers, stood amidst the towering offset printing machines, their rhythmic hum...

... only Small businesses Value chain Operations management It was a quiet evening in October 2021 in Shikarpur, Sindh, Pakistan. Dr Farooque Ahmed Mughal, a 60-year-old retired rural physician, sat in his modest clinic, deep in thought. Although his medical practice had come to a close...

..., inimitable (difficult to imitate) and sustainable ( VRIS ) model within RBT; develop a SWOT analysis for a small business in speciality coffee and speciality mithai market; use Ansoff’s growth matrix, SWOT analysis and TOWS analysis to identify an appropriate quadrant and strategies...

... Publishing Limited Licensed re-use rights only Strategic management Strategy Small businesses Management science Family firms Carolina, who shared many of these traits, was no different in her approach. She maintained a cordial and warm relationship with customers, ensuring that they felt...

... Private equity Venture capital Small businesses The festive spirit of Diwali 2023 filled Mumbai, but for Girish Chhabria, the air in his office was thick with a different kind of intensity - the familiar tension before a risky investment decision. Girish found himself intrigued, yet deeply...

... the personalized and high-quality model that has defined her success. The dilemma centers around balancing growth with maintaining the core values of customization, quality and personal touch. The case is designed to teach entrepreneurship, small business growth and the challenges faced by female entrepreneurs...

... with the shrinking profit margins and the fulfilment delays in orders, with the current operations struggling to manage bulk orders. Deciding the future of her brand remained a matter of question for Shervani. Marketing Small businesses Sustainability Sustainable development Product design Social media...

...” and “effort of the weaver” on each piece of work. Artisanal entrepreneurship Brand identity Scarcity marketing Product line extension Scaling handcrafted businesses Entrepreneurship Brand management Production scale Small businesses Artisanal branding Customer satisfaction Ethnic wear...

... that all the revenues and profits are outside the tax net. Thus, in emerging markets, the rapid expansion of cities provides thriving business opportunities to such small businesses because many of the amenities and facilities lag. However, these roadside businesses also face constant risk of action...

... Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Social entrepreneurship Ecopreneur Leadership dilemma Financial planning Entrepreneurship Environment and society Social enterprise Small businesses On the early morning of September 17, 2023, Dr Saji...

... Service quality Small businesses Located in Dehradun, Uttarakhand, 255 km east of the capital of India, Kaspians Institute of Management (KIM) was the only management institute situated in the state of Uttarakhand. Kaspians Café was a small café that operated inside the KIM campus. On 11 November...

...: International business. Palestine SMEs Global expansion Olive soap industry Institutional voids Small businesses Globalization International business Global marketing strategy Strategic management In late December 2023, while overseeing his dedicated workers at the Nablus Soap Company...

... Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Women entrepreneurship Rural women empowerment Social and cultural obstacles Micro-enterprises Entrepreneurship Empowerment Small businesses Nutan Creations, spearheaded by Nutan Jha in the rural...