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Erin Hurley
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Journal Articles
50 years of social marketing: seeding solutions for the future
Available to PurchaseTimo Dietrich, Erin Hurley, Julia Carins, Jay Kassirer, Sharyn Rundle-Thiele, Robert W. Palmatier, Rowena Merritt, Scott K. Weaven, Nancy Lee
Journal:
European Journal of Marketing
European Journal of Marketing (2022) 56 (5): 1434–1463.
Published: 21 April 2022
