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Journal Articles

Market orientation in Nordic banks: does nationality matter?

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Jørn Flohr Nielsen, Viggo Høst, Jan‐Erik Jaensson, Sören Kock, Fred Selnes
Journal: European Journal of Marketing
European Journal of Marketing (2003) 37 (11-12): 1818–1841.
https://doi.org/10.1108/03090560310495474
Published: 01 December 2003
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Journal Articles

Antecedents and consequences of trust and satisfaction in buyer‐seller relationships

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Fred Selnes
Journal: European Journal of Marketing
European Journal of Marketing (1998) 32 (3-4): 305–322.
https://doi.org/10.1108/03090569810204580
Published: 01 April 1998
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Journal Articles

An Examination of the Effect of Product Performance on Brand Reputation, Satisfaction and Loyalty

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Fred Selnes
Journal: European Journal of Marketing
European Journal of Marketing (1993) 27 (9): 19–35.
https://doi.org/10.1108/03090569310043179
Published: 01 October 1993
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Journal Articles

Analysing Marketing Profitability: Sales Are a Dangerous Cost‐driver

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Fred Selnes
Journal: European Journal of Marketing
European Journal of Marketing (1992) 26 (2): 15–26.
https://doi.org/10.1108/03090569210010013
Published: 01 February 1992
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