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Journal Articles

Impacts of situational factors on buying decisions in shopping malls: An empirical study with multinational data

Guijun Zhuang, Alex S.L. Tsang, Nan Zhou, Fuan Li, J.A.F. Nicholls

European Journal of Marketing (2006) 40 (1-2): 17–43.

https://doi.org/10.1108/03090560610637293

Published: 01 January 2006

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Journal Articles

Impact of situational variables and demographic attributes in two seasons on purchase behaviour

Sydney Roslow, Tiger Li, J.A.F. Nicholls

European Journal of Marketing (2000) 34 (9-10): 1167–1180.

https://doi.org/10.1108/03090560010342548

Published: 01 October 2000

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Journal Articles

Brand recall and brand preference at sponsored golf and tennis tournaments

J.A.F. Nicholls, Sydney Roslow, Sandipa Dublish

European Journal of Marketing (1999) 33 (3-4): 365–387.

https://doi.org/10.1108/03090569910253198

Published: 01 April 1999

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