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Journal Articles

Attraction and compromise effects under social exclusion

Jungkeun Kim, Jaehoon Lee, Jae-Eun Kim

European Journal of Marketing (2023) 57 (8): 2076–2111.

https://doi.org/10.1108/EJM-01-2022-0004

Published: 05 May 2023

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Journal Articles

The impact of the threat of COVID-19 on visiting intentions as influenced by different destination logos

Jungkeun Kim, Jooyoung Park, Seongseop (Sam) Kim, Hector Gonzalez-Jimenez, Jae-Eun Kim, Rouxelle De Villiers, Jacob C. Lee, Marilyn Giroux

European Journal of Marketing (2022) 56 (3): 738–767.

https://doi.org/10.1108/EJM-04-2020-0308

Published: 02 February 2022

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Journal Articles

Are two arguments always better than one?: Persuasion knowledge moderating the effect of integrated marketing communications

Jungkeun Kim, Jae-Eun Kim, Roger Marshall

European Journal of Marketing (2016) 50 (7-8): 1399–1425.

https://doi.org/10.1108/EJM-06-2014-0344

Published: 11 July 2016

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Journal Articles

Shame or pride?: The moderating role of self-construal on moral judgments concerning fashion counterfeits

Jae-Eun Kim, Kim K.P. Johnson

European Journal of Marketing (2014) 48 (7-8): 1431–1450.

https://doi.org/10.1108/EJM-02-2013-0110

Published: 08 July 2014

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