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Journal Articles

Investigating the influence of regulatory focus on the efficacy of online review volume versus valence

Elika Kordrostami, Yuping Liu-Thompkins, Vahid Rahmani

European Journal of Marketing (2021) 55 (1): 297–314.

https://doi.org/10.1108/EJM-04-2019-0346

Published: 24 July 2020

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Journal Articles

Shopping online? The role of imagination and gender

Manveer K. Mann, Yuping Liu-Thompkins

European Journal of Marketing (2019) 53 (12): 2604–2628.

https://doi.org/10.1108/EJM-04-2018-0226

Published: 08 October 2019

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Journal Articles

Experiencing nostalgia through the lens of life satisfaction

Leila Khoshghadam, Elika Kordrostami, Yuping Liu-Thompkins

European Journal of Marketing (2019) 53 (3): 524–544.

https://doi.org/10.1108/EJM-10-2017-0806

Published: 20 February 2019

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