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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2009) 43 (3-4): 565–569.
Published: 03 April 2009
... Emerald Group Publishing Limited 2009 --> Marketing Literature Bookselling Consumer culture Consuming Books represents an extension of the project that Brown has undertaken over the past ten years. Brown, we might recall, has been vocal in calling for marketing scholars to pay...
