Keywords: Channel members
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Journal Articles
European Journal of Marketing (2004) 38 (5-6): 675–693.
Published: 01 May 2004
...Guijun Zhuang; Nan Zhou This paper studies the causal relationship between dependence and power in the context of marketing channels in China in the setting of department stores and their suppliers. The hypothesized relationship that a channel member's power is derived from the other's dependence...
Journal Articles
European Journal of Marketing (2003) 37 (10): 1457–1484.
Published: 01 November 2003
... approaches is illustrated in Figure 1 , with dotted lines indicating an evolution of unpredictable states and direct thick lines indicating a predetermined sequence of stages. © MCB UP Limited 2003 Relationship marketing Development International marketing Channel members Ongoing...

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