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Keywords: Emergent variables
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Journal Articles
European Journal of Marketing (2023) 57 (6): 1737–1757.
Published: 17 August 2022
... researchers who wish to use structural equation modeling, particularly PLS, for their statistical analysis, of some important scientific principles. PLS PLS-SEM Latent variables Emergent variables Composite model Mode A Structural equation modeling Constructivism Pragmatism Instrumentalism...
Journal Articles
European Journal of Marketing (2023) 57 (6): 1758–1779.
Published: 16 August 2022
... concept proxy framework (CPF) is inherently anti-realist in nature. Furthermore, Henseler and Schuberth’s suggestion that composite-creating statistical packages [such as partial least squares (PLS)] can model emergent variables should be treated with skepticism by realists. Research limitations...
Journal Articles

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