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Keywords: Frontline service employees
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2023) 57 (5): 1380–1406.
Published: 31 March 2023
... customer interactions Frontline service employees Collective efficacy Frontline competence Job demands Customer satisfaction Senior Management […] should be able to find five or six hours a week engaging with the real people who buy and use their products or services (Stringer, 2015...
Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2011) 45 (7-8): 1029–1050.
Published: 26 July 2011
... two basic bi‐polar dimensions: © Emerald Group Publishing Limited 2011 Creativity Frontline service employees Personal values Organizational commitment Customer orientation Banks To remain competitive, firms need their employees to be creative at work by generating novel...
