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Keywords: Holistic processing
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Journal Articles
Attraction and compromise effects under social exclusion
Available to Purchase
Journal:
European Journal of Marketing
European Journal of Marketing (2023) 57 (8): 2076–2111.
Published: 05 May 2023
... 16 10 2022 15 02 2023 25 03 2023 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Social exclusion Thinking style Attraction effect Analytic processing Compromise effect Holistic processing There are various situations...
