... is carried out as a longitudinal, two-wave study of mobile telecommunications customers in Norway: n=1,499 (wave 1) and n=976 (wave 2). Churn is measured as change in the mobile network provider between the two waves. The data are analysed as a logistic regression with the independent...

... effect on customer involvement. © Emerald Group Publishing Limited 2011 Product development Strategic marketing International business Norway Customer orientation Relationship marketing The linkage between new product development and inter‐firm relationships has received...

... and de Ruyter, 1998 ; Mittal and Kamakura, 2001 ; Seiders et al., 2005). Therefore, we offer the hypothesis that: H1. Satisfaction is positively related to eating behaviour. Culture (sociology) Conflict Family Decision making Food products Norway For many years...

... channels and markets Information exchange Norway The movement of goods among the members of a supply chain is obviously crucial to the essential purpose of the chain (Stern et al., 1996). However, despite distribution fulfilling an essential function in supply chains, and despite...

...Svein Ottar Olsen; Nina Prebensen; Thomas A. Larsen Purpose The purpose of this paper is to explore the use of ambivalence in benefit‐based segmentation of convenience food in Norway. Design/methodology/approach Building on the attitude‐ambivalence literature and research about food...

... Publishing Limited 2009 Customer satisfaction Hospitality services Knowledge management Service delivery Product attributes Norway Because of the assumed importance of atmosphere – and because atmosphere is at least partly created by managers and employees – managers often try...

... of the “actual” identity. After many years with the Oslo, Norway, police department as criminal investigators, including a number of years on special teams, Sverre Helsem and Øyvind Aas decided in 1989 to quit their jobs and start a collection agency, which they named Conecto. The idea of starting...

... is used to test the hypotheses on a sample of 126 hotel managers in Norway. Findings Given that services often involve direct interaction between the customer and the provider, customers play a more active role in the service development process. This has ramifications for how service firms scan...

... Limited 2004 International business Small to medium‐sized enterprises Computer software Market entry Export markets Norway Services represent an increasingly important part of the economy and the internationalization of the service industry is evident. Many computer software firms...

.... The first issue is related to effectiveness, while the second issue concerns aspects of power. The hypotheses were tested on a sample of relations between voluntary retail chains and their suppliers in Norway. Results suggest that free‐riding within the chain, number of chain members and asymmetry of market...

... by the initial service failure does not have an impact on satisfaction with service recovery. Customer satisfaction Service quality Services marketing Customer service Norway Two recent articles (Berry and Parasuraman, 1993; Fisk et al., 1993) track the development of the new academic...

... the phenomenon “the core of dialogue”. A tool for clients and agency managers to test their own ability to perform dialogue‐based one‐to‐one communication is presented. © MCB UP Limited 1998 Advertising Database marketing Interpersonal communications Marketing communications Norway Relationship...

... to customer loyalty is vital with regard to resource allocation to improve customer satisfaction and thus customer loyalty. © MCB UP Limited 1997 Corporate image Customer satisfaction Insurance companies Marketing Norway Service quality In today’s competitive markets, a growing number...

... of complete marketing equilibrium, where not only the market but also the organization and society are included in a network of interactive relationships. © MCB UP Limited 1996 Interaction Networks Norway Organizational theory Relationship marketing Within research and theory...

...Jim Bell Presents the findings of a comparative study into the export behaviour and internationalization of small computer software firms in Finland, Ireland and Norway. These findings challenge many of the underlying assumptions of conventional internationalization“stage” theories and lead...

... and stakes in the relationship. © MCB UP Limited 1993 Channel relationships Distribution channels Norway Relationship marketing Retail trade Salesforce ...

... strategy Norway Organizational change Russia Shipbuilding industry TQM ...

... a rather unfamiliar travel destination – Norway – as the target object. The findings reveal that advertising may create changes in the target group′s evaluations of the target object, and result in more coherent and stereotyped knowledge structures. © MCB UP Limited 1992 Advertising Advertising...

...Kjell Grønhaug; Tore Lorentzen Discusses the importance of government subsidies on the Norwegian export market. Highlights the strength of exports within Norway – 45% of GNP. Examines the various types of grant aid available and defines general and specific subsidies and centralized...

.... Concludes that the programme is an attempt to recognize the social and economic importance of small shops to the communities they serve and not an attempt to favour the small shop. © MCB UP Limited 1981 Small‐business Retail trade Legislation Norway Central government | 33 Aid to Small...