...Diogo Souza-Monteiro; Ben Lowe; Iain Fraser Purpose Numeracy skills hinder a consumer’s ability to meet nutrition and calorie consumption guidelines. This study extends the literature on nutritional labelling by investigating how a calorie counter, which displays the total amount of calories...

..., marketing, nutrition and psychology, this paper examines how intergenerational influences (IGs) are manifested in the dietary domain. Findings Evidence suggests that the influence of early socialization is substantial, and that such impacts constitute an interesting yet sometimes overlooked set...

...George Baltas Nutrition labelling of food products has received considerable attention in the marketing literature due to increasing consumer interest in health and diet issues. Nutrition labelling of food products is intended to enable informed consumer choices and stimulate the consumption...

... of nutritional status. Suggests that in developing countries there is a need for low‐cost nutritious foods being stressed by marketing departments in order to tempt the consumer. © MCB UP Limited 1973 Food industry Marketing Nutrition Third World Economics Marketing of protein-rich foods...